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Marcus Linnepe, new managing director of Berndes Cookware, is bringing production back to Germany. His predecessor had relocated the pot-and-pan production to China. But Linnepe believes the "Made in Germany" seal of quality could increase sales enough to make the move worthwhile. Even in China, he can sell a German-made set of pots for twice as much in China. The Berndes company has a 90-year tradition in its hometown Arnsberg. For more go to http://www.dw-world.de/dw/0,,3066,00.html
Marcus Linnepe, new managing director of Berndes Cookware, is bringing production back to Germany. His predecessor had relocated the pot-and-pan production to China. But Linnepe believes the "Made in Germany" seal of quality could increase sales enough to make the move worthwhile. Even in China, he can sell a German-made set of pots for twice as much in China. The Berndes company has a 90-year tradition in its hometown Arnsberg. For more go to http://www.dw-world.de/dw/0,,3066,00.html
